Our Mission
Locally Owned - Serving Our Community Since 2001
We are your neighbor and that's how we treat our clients.
Remember what good old fashion customer service was like? That's what we strive to provide, a warm welcome, never voicemail, fair and honest communication, using today's technology to provide you with the coverage you need at a fair and reasonable price.
Our Story
Bill Van Vreede
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Front Street Insurance Agency of Traverse City, MI has been a trusted name in insurance since 2001. Owners Bill Van Vreede and Harold Kranick (not pictured) had careers spanning over 20 years in the insurance business when they became partners and established Front Street Insurance Agency.
We take pride in our dedicated, professional, innovative and friendly staff, who are all willing to listen and consult, to ensure that you have the exact coverage you need. As an Independent Insurance Agency, we are invested members of your local community. We offer a wide variety of insurance products to protect your life style. In Northern Michigan there is so much to enjoy and we can provide coverage for your Boats, Motorcycles, Snowmobiles, RV’s and ATV’s along with your Home or Seasonal Home, Auto, Health, Life, Commercial and Workman’s Compensation. So if you’re a resident, a snowbird, an established or new business, let us put together a plan for you!
We also have offices in Honor and Beulah to serve you!